Sustainable Threads – Exploring Eco-Conscious Fashion and Mindful Living

Using Clothing Care Tags To Shop Sustainable Fashion

At Purakai, we are a company committed to growing and making clothing in a manner that has the least negative environmental impact on our oceans as possible. As we've mentioned previously, we belie...

PuraKai TV with Fernando Stalla #6: Catalina West End Loop Paddle Race

This week Fernando Stalla heads to the picturesque town of Two Harbors on Catalina Island to compete in the first ever Catalina Island West End Loop 16 mile paddle race presented by the local paddl...

Why Surfers Should Invest In Surf Clothing For A Pure Ocean

The industry of surfing is built upon the idea that we are one with nature & the ocean. However, many of the surf industry's elements are the most contributing factors to pollution of our ocean...

Why Shop A Surf Clothing Brand That Supports A Cause

At Purakai we are committed to making all of our clothing locally in California from the most “Ocean Friendly” fabrics available and to use a portion of our revenue to help fund projects that heal ...

PuraKai's Best Sustainable Gifts: Holiday Edition

It's the most wonderful time of the year! We've already told you why online shopping is a great and sometimes better option than going to the mall.  We invite you to shop our sustainable gifts to k...

Purakai TV with Fernando Stalla Episode #5: SUP Secret Spot

This week we're in Sayulita Mexico with Fernando Stalla and several of his teammates and training partners. They're practicing stand up paddle board beach starts for racing, doing some sprint train...

Women's Hemp Clothing: A Shopping Guide

As part of our brand mission, we're committed to 7 Principles for the Benefit of Future Generations. Two of these deal with the fabric used to make our clothing.

7 Benefits Of Buying Organic Cotton Yoga Clothing

The purpose of yoga has always been to unite the mind, body, and spirit. According to Patanjali’s Yoga Sutra, which dates all the way back to 200 AD, there are eight parts to practicing yoga, known...

On the Sea with Cascadia Research - Rare Whales, Jellyfish & Glass Float

A few years back I was introduced to a guy by the name of Robin Baird of Cascadia Research Collective. He was interested in some under water photos of Pygmy Killer Whales that I had. He was very ex...

Thoughts on Gratitude and Conscious Online Shopping

The early sunset and chilly wind tells us is time to get cozy at home. The lingering smell of delicacies permeates the air and heightens the senses. The signs of Thanksgiving erupt everywhere remin...