PURAKAI Surf Clothing Blog

Fueled by lots of taco's and a few cervezas, Team Rider Sean Pearson worked hard traveling up and down the Northern Baja coast chasing El Nino swells to help us research, develop and refine our new PuraKai surfboard models for 2016. 

This time of year many of us take time to reflect on the passing year and start to contemplate resolutions and goals for the coming year. For me the passing year was one of the most challenging of my life, both personally and professionally, but if I had to sum up the year in three words they would be Awareness, Optimism and Action.

Today is #GivingTuesday so I wanted to share a story about a young man I met last year at Ninos De La Promesa orphanage in Playas De Tijuana. I'm a little hesitant to tell the story because like most people I feel personal giving is more of a private matter, but the lessons I've learned from these children I think make it worth sharing.

"Surfer Style" lies deeper than just your clothing. True surfer style is seen in how you live and perceive the world around you. And it's not just what clothes, but how and where about the clothes.  Surf Clothing embodies more than just a style of wear, but a lifestyle of protecting & loving the ocean.

Chances are if you are reading this, you are an outdoor lover like the rest of us here at PuraKai. And if you are like me, you soak up your fair share of sunshine throughout your day’s endeavors and adventures. When it comes from protecting yourself from too much sun, there are so many options, not all of them created equal. So what’s a sun lover to do?!

Chandin Frances is an amazing surfer, yoga instructor, Starbuck's barista, wife and business owner of Lokavindu Yoga in the heart of San Diego's Old Town. We spoke to Chandin about what it is that connects yoga and surfing, further more, how that co-relation affects her approach to living a sustainable lifestyle.

As much as I enjoy Christmas, lately I have been really excited about New Year's Day. The possibility of hitting the reset button and getting a fresh start beats any gift anyone could get me. However, the word 'resolution' has always reminded me of unrealistic expectations and predetermined disappointments.

Join Fernando Stalla as he prepares his equipment, tracks down a super secret fin and perfects his strategy for the biggest stand up paddle event of the year, The Battle of the Paddle in Salt Creek.

At Purakai, we are a company committed to growing and making clothing in a manner that has the least negative environmental impact on our oceans as possible. As we've mentioned previously, we believe it is important to shop sustainable fashion in order to promote a better quality planet.

This week Fernando Stalla heads to the picturesque town of Two Harbors on Catalina Island to compete in the first ever Catalina Island West End Loop 16 mile paddle race presented by the local paddle club "The Flying Fish."

The industry of surfing is built upon the idea that we are one with nature & the ocean. However, many of the surf industry's elements are the most contributing factors to pollution of our oceans. The idea of "sustainability" is gaining popularity in mainstream surfing, but there still lies a link between environmental problems and the surf lifestyle.

At Purakai we are committed to making all of our clothing locally in California from the most “Ocean Friendly” fabrics available and to use a portion of our revenue to help fund projects that heal and protect the world’s oceans.